Peet’s Coffee & Tea Packaging

Designed by Jee Sook Kim | Country: USA

The new and distinctive packaging redesign for Peet’s Coffee & Tea keeps the coffee and tea fresher and clarifies the type of blends more effectively. The window in the package reveals the color and quality of grind underlining their signature artisan hand roasting processes.

I am a graphic designer born in Seoul, Korea. I care about processes and hands-on work—pencil drawing and sketching, adjusting details, and cutting and pasting with x-acto make me feel just right.

I want to be known as an artistically skillful graphic designer who is specialized in logotype designing, branding, and packaging besides general printing.

I currently reside in beautiful San Diego and recently graduated from Art Center College of Design.